外贸老顾 发表于 2019-9-6 11:58:14

如何写一封“不尬而又不失礼貌”的催款信

做外贸经常会碰到这样心塞的事,跟进了好久的客户终于下单了,但是就是迟迟不付款!这时候你心急如焚呀,想要客户立刻把单结了!赶上这样的事还真是很心塞,如果这时候你贸然发一封邮件让客户立刻付款,那就尴尬了,相信大家都体会够催人家还钱的那种尴尬。那么今天就跟大家说说怎么写一封不尴尬的催款信。

一、客户不付款的原因
先找出客户不付款的原因才好对症下药,有时候是因为客户忙得忘记了,那么我们发送一封邮件提醒一下就好了。那么如果客户已经收到你的邮件但是就是迟迟不付款,那么我们可以试着分析下客户不付款的原因是什么,是对你的货不满意?还是中间出现了什么原因让客户对你产生不信任,出现了有力的竞争对手?还是客户想要用这种方式拖沓,可以少付或者让你给点优惠?这些都是我们需要弄清楚的,知己知彼,百战不殆。

二、尝试沟通
那么出现了问题之后,这个情况我们可以先尝试电话沟通,有时候客户如果不回邮件你干等也不是办法,用电话沟通是最直接的,因为你能直接获取客户的原因,也可以通过一些语气判断出客户对这件事的态度。一般来说,如果客户有告诉你原因,以及态度比较好一般是没有什么大问题的,可能是客户忘记了,或者是客户最近资金短缺,不管什么理由,跟客户沟通后心里总有个底。

三、外贸催款信怎么开头:
Again we call your attention to your payment due April 30.

We again call your attention to the following invoices which, according to our records, are still unpaid well beyond our normal terms:
Once again, we ask for your cooperation in paying your account which is now more than two months past due.

We have not received any response from you to the recent reminder we sent you on May 20 about your overdue account.

You did not respond to our first reminder of your overdue balance of $2578.50.

You have not answered my previous letters asking for payment on your $2578.50 purchase.

四、催款信中说什么理由
Would you please let us have an explanation of why the invoice is still outstanding?

Please let us know why the balance has not been cleared.

We would like to know if there is a reason for your delay in paying your long overdue account.
五、一封温和的外贸催款信怎么写
I am sure it is not your intention to ignore past due notices at the expense of your credit standing.

I am sure you are not intentionally trying to make our work difficult, but that's what it amounts to.

We realize that financial conditions in your firm have not been good recently. By now, however, we feel you should be able to start paying again.

Perhaps you have overlooked these past due payments. It would be only fair to pay them now.

To avoid an unfavorable report of your credit records, we suggest an immediate payment of the amount due.
六、一封坚定的外贸催款信怎么写
We can no longer allow this account to continue to go unpaid.
To continue your open accounts it is necessary that they be paid within 60 days as agreed when they are opened.
It is essential that this account be settled at once to avoid any problem with your credit standing.
In this case, we have no alternative but to withdraw credit privileges.
The delinquent status of your account will leave us no alternative but to remove your company from our list of credit customers.
七、外贸催款信怎么结尾
We would greatly appreciate your prompt payment.

We are counting on your cooperation in making a prompt payment.

Please send us your payment today, or at least let us know your reason for the delay.

Please restore our confidence in you and maintain your good credit rating by sending us your payment now.

八、在外贸催款时,有什么技巧呢?

一.外贸催款要“钻”,要有穷追不舍的精神。我从实践中摸索出了对债务人(业务当事人、主管负责人、财务负责人)实行“三紧跟”的战略,即紧跟在办公室里,紧跟在吃饭上厕所的后面,紧跟在下班回家的途中。虽说有些过份,不得已而为之啊!滴水石穿,绳锯木断,有时确也起到了“功夫不负有心人”的作用。
二.外贸催款要“柔”。从道义上讲,欠别人的款,心有歉意,理应对债权人礼宾相待。但不少欠债单位,有的对你板着老脸,有的对你不屑一顾,有的甚至不让你进门!收债人此时就得屈尊就下,用兵之计,攻心为上,说尽人间好话暖语,赔上一个真诚的笑脸,对那“三种人”实施“情感投资”,精诚所至,为争金石所开。
三.外贸催款要“韧”。清收欠款是一项长期艰苦的业务,讨债人要有一种坚韧不拔的毅力,哪怕别人无理地把你象打发乞儿一般,也须忍辱负重,坚守阵地。临阵逃脱,则会前功尽弃。看见了一丝曙光,决不放过机会,同时要学会诉苦,不能同情对方,相反要让对方同情。
四.外贸催款要直接:催款不是什么见不得人的事,也没有什么妙语,最有效的方式就是有话直说,千万别说对不起,或绕弯子。
五.外贸催款要知根知底:在采取行动前,先弄清造成拖欠的原因。是疏忽,还是对产品不满,是资金紧张,还是故意,应针对不同的情况采取不同的收帐策略。
六.外贸催款要找初始联系人:千万别让客户互相推诿牵着鼻子走。
七.外贸催款要避免行为过激:不要做出过激的行为。催款时受了气,再想办法出出气,甚至做出过激的行为,此法不可取。脸皮一旦撕破,客户可能就此赖下去,收款将会越来越难。
八.外贸催款要不怕因催款而失去客户:到期付款,理所当然。害怕催款引起客户不快,或失去客户,只会使客户得寸进尺,助长这种不良的习惯。其实,只要技巧运用得当,完全可以将收款作为与客户沟通的机会。当然,如果客户坚持不付款,失去该客户又有大不了的?
九.外贸催款要当机立断:及时中止供货,特别是针对客户“不供货就不再付款”的威胁;否则只会越陷越深。
十.收款时间至关重要,坚持“定期收款”的原则。时间拖得越久,就越难收回。国外专门负责收款的机构的研究表明,收款的难易程度取决于帐龄而不是帐款金额,2年以上的欠帐只有20%能够收回,而2年以内的欠帐80%能够收回。

九、一些避免欠款的技巧
一.要全额付款:收不到款最大的失策之一是要求先付一部分款。经验证明,应该要求全额付款,虽说拿到一点总比一点没拿到好,却不如收回更多。
二.收款也有竞争性。只要客户还在营业,他总得向供货商付款。如果你没有收到钱,那他肯定给了别人。获得优先付款机会的供应商通常是与客户保持长期良好业务关系和个人关系的企业,因为谁都不愿意跟朋友闹翻脸。
如果上面的方法都不能让你收到账款,建议你诉诸法律。总有一些骗子和不讲理的客户存心赖帐不还,与他们讲理无异于“对牛弹琴”,采取正常的收款方法往往难于奏效。因此剩下的唯一选择就是直接诉诸法律。

hnyfw 发表于 2019-9-6 15:53:00

说的很不错,帮楼主顶一波上去;P;P

外贸老顾 发表于 2020-4-16 10:42:12

上午好啊:D:D:D:D:D:D:D:D:D:D
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